with Julia Shanks, The Farmer's Office
Julia Shanks of the Farmer's Office joins the Season Review Challenge to help you Review the opportunity cost of your sales channels
If you sell at a farmers market, you likely get a higher price for your products than if you sell wholesale. But you also spend more time selling. How do you evaluate different sales channels based on the time it takes you to sell and the price you can charge for your products. Julia's got you covered!
Download Julia's Sales Channel Assessment Spreadsheet
Julia also mentioned PASA's Financial Benchmarks for Direct-Market Vegetable Farms 2021 Report as a way to estimate labour costs on different sized organic farms.
Over the next couple of weeks I'm giving a webinar called BUILD A BETTER CROP PLAN.
I'm going to to talk about how to turn a static crop plan that is difficult to maintain into a dynamic crop plan that you can easily adjust throughout the growing season.